SanDisk: Vista Shortfalls Limit Use of SSDs

SanDisk, a maker of Solid State Drives (SSD), said on Monday that Vista is not optimized for those kinds of drives, and suitable SSDs won’t be available until late that year or next year. The SanDisk CEO admitted that his company didn’t understand the limitations of Vista.

SSDs are currently available as options for the Apple MacBook Air and Toshiba Portege R500.

SandDisk’s CEO, Eli Harari, spoke to the issue at their second quarter conference shout and said that the design of Vista presents a challenge. “As soon as you get into Vista applications in notebook and desktop, you start running into very demanding applications considering Vista is not optimized for flash memory solid-state disk,” he said.

that is due to Vista’s design. “The next generation controllers need to basically compensate for Vista shortfalls,” Mr. Harari continued. “Unfortunately, performance in the Vista environment falls short of what the market really needs and that is why we need

to develop the next generation, which we’ll start sampling end of that year, early next year.”

Mr. Harari placed some of the blame on his own company and said: “… I’d say that we are now behind considering we did not fully understand, frankly, the limitations in the Vista environment.”

Yesterday, in a story that has a tie-in, Peter Burrows with BusinessWeek surmised that analysts have misinterpreted Apple’s strategy announced during the July 21 Q3 earnings report. “It’s a well-timed move, and a time-honored tactic by market leaders in firm times. whether your competitors can’t afford to match you on price, why not accept a lower margin for a duration and load up on market share (or force them to incur losses)?” Mr. Burrows asked.

Some analysts believe that Apple was referring to a MacBook related product that would use more expensive components and trade market share and low…

Original post by Top Tech News

Share and Enjoy: These icons link to social bookmarking sites where readers can share and discover new web pages.
  • Digg
  • del.icio.us
  • Netvouz
  • DZone
  • ThisNext
  • MisterWong
  • Wists
Related Articles
  • SanDisk CEO says Vista “not optimized” for SSDs
  • SANDISK GOES EXTREME WITH PRO-HG DUO STICK
  • Super Talent 128GB SATA SSD World’s first to earn Works with Windows Vista logo certification
  • SanDisk Extreme III Memory Stick PRO-HG Duo Cards
  • Samsung May Buy SanDisk, Consolidate Flash Market
  • No comments yet. Be the first.

    Leave a reply

    memory foam mattresses